Kimberley Anderson
Customer & Process
Kimberley brings more than 22 years of experience across hospitality, financial services, marketing, and commercial strategy.
Combining financial discipline with practical operational knowledge, Kimberley works closely with leadership teams to identify opportunities, simplify complexity, and implement strategies that strengthen both customer experience and business performance.
Blog posts
Influencer marketing: A strategic plan
In today’s marketing mix, Influencer Marketing is most effective when treated as an ongoing, integrated strand of a brand’s strategy.
Influencer marketing: More than borrowed reach
When directly working with influencers, we’ve seen and heard what works and what doesn’t. In the first of our two-part series, we share what we’ve learned
Social media
Connect on LinkedIn
