our team

We are a team of senior doers.

People who have walked in the client shoes or who have led major brand engagements for some of the world’s leading agencies. We balance big picture thinking with practical implementation.

commercial  & strategy

James

Commercial, analytics & strategy expertise

Leadership roles at British Airways, Avis Budget Group, American Express and GTA. Chief Customer / Strategy Officer at MBNA

Dan

Strategy, customer & commercial expertise

Head of Customer Vulnerability at Lloyds Banking Group and Head of CX & Strategy Integration at MBNA

Louisa

Customer experience & insights

Ex CX Subject Matter Expert at Co-op. Experienced in B2B and B2C research

Zac

Data Science

Ex Fuel Card Services (now Motia). Focused on actionable customer insight though behaviour analysis.

Nick

Commercial Planning

Ex P&L Lead, Hertz and British Airways. Highly analytical commercial operator

digital & technology

Phil

Data & Marketing Technology

Ex Data Activation Lead at Mediacom UK. Unique insight into platform integration.

Asa

Data & Digital

Ex Digital Director for Nike and John Lewis. Recognised industry leader in digital.

Storm

Digital Performance

Ex-Digital Performance Director for Aviva, Ulster Bank and Love2shop. Commercially-focused marketing specialist.

Mark

Product & Technology

Consulted with UBS and Deutsche Bank. CTO-level product development expert.

James Taylor

Search Engine Optimisation

Tenured experience as SEO specialist. B2B and B2C specialist.

Charlie

Search Engine Optimisation

Ex SEO Lead at Missguided. Hands-on, practical SEO specialist.

brand & communication

Jenny

Brand & Comms Planning

Ex TBWA and Brand Lead at MBNA. Execution-focused marketing specialist.

David

Creative & UX

Ex Creative Lead at 118 118 Money. User-centred design specialist.

Bernard

Marketing Strategy

Ex Brand Lead at Shop Direct. Experienced in B2B and B2C.

Allison

Customer Marketing

Ex Marketing Lead at American Express GBT. Senior experience of end-to-end customer engagement.

Jez

Copywriting

Broad copywriting background. Specialist in copy for regulated businesses.

process & people

Kimberley

Process & Operations

Ex Process Improvement Expert at MBNA. Hands-on experience of operational design.

Maria

Organisation Design

Ex Transformation Director at Diageo​. Commercial consultant with deep Org Design experience.

Chris

Organisational Development

Ex HR-leader at Unilever​. Experienced organisational design and capabilities expert​.

Testimonials

WE RECEIVE
GREAT FEEDBACK

"Gave us real food for thought..."

"I was really impressed with the thoroughness and insight that the Project50 team bought to the assignment. They went beyond the brief and gave us real food for thought – so much so that we almost immediately commissioned them for a second brief. I felt they were easy to work with and that their deep expertise really shone through, all the way through the engagement."

Tim Barclay

Chief Executive Officer, Appello

"Project50 were a joy to work with..."

"Project50 were a joy to work with – smart, experienced and knowledgeable in all of the relevant fields of the marketing mix. Better still they understood what start-up life is like and worked hard to make the partnership grow in a way that was just right for us. Finally they were prepared to roll their sleeves up and actually get the work done. Highly recommended!"

Simon Talling-Smith

Chief Executive Officer, Voy

"Not like any other consultancy I have worked with..."

"I can genuinely say Project50 are not like any other consultancy I have worked with, truly an extension of the team - Insightful, Informed and Inspiring. When the going has been tough, they have been there not only advising and sharing their expertise to good effect but stepping up and getting stuck in to get things done at pace when it mattered most. When the going has been tough, they have been there not only advising and sharing their expertise to good effect but stepping up and getting stuck in to get things done at pace when it mattered most."

Gill Taylor

Chief Transformation Officer, Appreciate Group

"Very quickly made a strong impact to our strategic planning..."

"Project50’s expertise and breadth of knowledge made them an excellent fit to support Discuss as we scaled. P50 moves fast and they easily move between delivering significant strategic value add, detailed process design and data crunching. They very quickly made a strong impact to our strategic planning, sales execution and pricing strategy. But most of all they are a pleasure to work with , and I sincerely look forward to the next time we get to work together."

Simon Glass

Chief Executive Officer, Discuss

"We chose to work with Project50 because of their expertise..."

"We chose to work with Project50 because of their expertise in regulated customer communications. Their approach, combining thorough customer research with the development of a comprehensive comms framework and innovative creative and copy development, made the collaboration both enjoyable and very effective.​ The highlight of the project was Atlanta becoming the UK's first business to earn the Plain Numbers Certification, a testament to the quality and impact of our work with both Plain Numbers and the Project50 team​."

Lisa Buckley

Senior Brand & Comms Manager, Atlanta Group​

"Project50 are a diverse interdisciplinary team and a genuine pleasure to work with.​.."

We have worked with Project50 on several private equity deal transactions and were always impressed by the industry knowledge and level of market and customer insights that they were able to provide. Project50 are a diverse interdisciplinary team and a genuine pleasure to work with.​

Ihar Valodzin

Associate Director, Mayfair Equity